Foot Locker

Designed from the street up
As Foot Locker's pan-European retail design agency, we were tasked with creating a series of online and offline campaigns, for 650 stores in 19 countries.

Rendering reptiles

Designing something darker for the exclusive Asics Snake Pack, we combined design, live motion and photography to create a realistic rendering of snakes wrapping around sneakers, showing off their features differently, for a unique campaign.

Highlighting the collection’s craft materials and design, we created an early release Instagrammable pack, exclusively for our VIP snake sneakerheads, driving excitement and gaining likes for our upcoming release.
Missouri Creative Foot Locker product shoot
Foot Locker Asics Snake Pack Packaging.
Foot Locker Asics Snake Pack Poster.

Adidas' luxury line

The ultimate in velour indulgence, we created a world of decadence and comfort to launch the exclusive Velvet Pack. Highlighting the high-end nature of the footwear, and all the velvet touches that make the range through ethereal dream-scape video and social assets.
Foot Locker Velour Pack shop poster.
Foot Locker Velour Pack Photoshoot

Leather legends

Tasked with getting Foot Locker’s curated collection in front of their sneaker-mad audience, we put the classics on stage, with a flexible platform highlighting the heritage of Foot Locker's most infamous sneakers.

Getting technical with design, we released the sneakers with all their features, showing everyone the incredible engineering behind every iconic shoe. Who said history was boring?
Foot Locker Design Icon Shop poster.
Foot Locker Design Icon.
Foot Locker Design Icon

No such thing as too much bling

Bringing liquid metal to urban 3D design, we created a campaign world of copper, silver and gold metallics.

Mapping the consumer journey through POS, we lit the way with shining design at every touchpoint, putting the sneakers on stage for purchase.
Foot Locker Time to Shine graphic design.
Foot Locker Time to Shine shop poster.
Foot Locker Time to Shine shop shoe.